Oasis Cactus Kid

This one is very old but still one of my favorite ever digital campaigns. My partner I were lent to Mother London by glue to be the digital creatives on the campaign. We created a bunch of crazy websites to support the TV ads, including the cool idea to let viewers vote on how the series ended and a live Google Maps search with a real reward. Nobody cared about digital back then so we could just get weird. I love that this work has a little cult following to this day. Fun fact: I renamed him Cactus Kid from Cactus Boy. Better, right?